Business Schools in New Hampshire
You will find nearly 25 schools with business programs offered through campus locations in New Hampshire, and many more online programs bringing diverse options to undergraduate and graduate students alike.
Marketing Degree Programs in New Hampshire
State of New Hampshire’s Marketing Industry
There’s both good news and bad news for New Hampshire. The good news is corporate taxes are 19% below the national average, according to Forbes in 2012. On top of that, poverty rates are the lowest in the U.S., quality of life indicators are high and the unemployment rate averaged 5.1% from 2007-2012 – the fifth best in the nation.
And the bad news? Well, like its neighbors in the northeast, New Hampshire is hamstrung by high labor and energy costs. It’s been struggling to recover from the recession and suffers from weak population growth, according to Chase’s 2012 Economic Outlook for the state. In 2012, one of its fastest-growing companies – NorAm International Partners – picked up stakes and moved to Kentucky, reports the Nashua Telegraph.
That may make it tough for New Hampshire’s boutique marketing industry to grow. Optimists are pinning their hopes on the state’s smart manufacturing and high technology sectors – two key strengths in the Granite State (National Public Radio in 2012).
Job Prospects for New Hampshire Marketing Graduates
Job prospects for New Hampshire marketing graduates look good. For 2010-2020, the New Hampshire Employment Security, Economic and Labor Market Information Bureau is projecting solid growth for market research analysts and specialists (33.5%), PR specialists (20.9%) and marketing managers (12%). These are slightly below national averages.
Thanks to a highly educated population, there will be plenty of competition for the vacancies. In 2011, the U.S. Bureau of Labor Statistics (www.bls.gov) identified New Hampshire as having the fourth-highest concentration of marketing managers in the country (2.25 per thousand jobs). The median annual income for those managers was $96,140 on average.
If ad agencies and marketing firms are your game, you could start with names like Rumbletree, Gallery Marketing Communications LLC and Glen Group. As a reminder, these are small operations. Rumbletree’s sales revenue came in around $4 million in 2011.
New Hampshire Schools for Marketing
There are nine accredited marketing schools in New Hampshire, primarily in Nashua and Manchester. If you’re just starting your research, here are two to compare:
1. University of New Hampshire (UNH) (http://paulcollege.unh.edu)
UNH’s Peter T. Paul College of Business and Economics offers a Bachelor of Science in Business Administration with a major in marketing, an MBA and a Master of Science in management of technology. The college is fully accredited by the Association to Advance Collegiate Schools of Business.
Paul has special affiliations with university programs in Grenoble, Budapest, Dijon and Ascoli Piceno, and undergraduates are encouraged to study abroad. 2012 graduates of the full-time MBA program had a 95% job placement rate.
2. Southern New Hampshire University (SNHU) (http://www.snhu.edu/343.asp)
Students at SNHU’s School of Business can pursue an Associate of Science in marketing (on-campus and online), a Bachelor of Science in marketing (on-campus and online), an online Bachelor of Arts in public relations, a Master of Science in marketing or an online graduate certificate. Programs are accredited by the Accreditation Council for Business Schools and Programs.
SNHU sells itself on flexibility. Classes are available online, at the main campus in Manchester, and at regional centers in New Hampshire and Maine. In 2012, SNHU was included on the G.I. Jobs’ list of Military Friendly Schools.
Professional Marketing Organizations in New Hampshire
New Hampshire has more mountain vistas than marketing organizations. If you’re looking for networking events and job opportunities, you may want to try clubs and chapters in neighboring Massachusetts.
- VTNHMG (https://www.vtnhmg.org): Vermont New Hampshire Marketing Group
Business Degree Programs in New Hampshire
While the state is home to just 1.3 million people, less than one percent of the national population, it provides plenty of opportunity for business school graduates entering the workforce with a bachelor’s degree or specialized MBA in marketing, accounting, HR management, finance and other fields working to help established corporations and new start-ups succeed. Companies like Rocket Drop, an electronics distributor based out of New Hampshire, have experienced this first hand. Rocket Drop’s revenue grew by over 2,500 percent in the past 3 years to $72.6 million and is named on the Inc. 5000 list of fastest growing private companies in America along with 40 other New Hampshire-based companies.
The Granite State’s economy has changed significantly over the course of its history. Situated in the mountains, New Hampshire has long relied on the mining and lumber industries that took advantage of the state’s waterways as a means of getting products to market. Its economy has continued to evolve, with many of the leather producing factories and textile mills that once boomed along the state’s rivers replaced with tech firms coming from Boston to take advantage of better tax rates. Business school graduates have plenty of opportunity to put their skills to the test at these newly transplanted and emerging firms as well as in a variety of other industries.
Small Businesses and Privately Owned Corporations in New Hampshire
Private businesses employ just over 50 percent of New Hampshire’s population according to the U.S. Small Business Administration, with 284,035 state residents working for smaller private firms. While the state’s private sector employment growth only increased by 1.1 percent, below the national average of 2.3 percent, the number of self-owned companies increased by 4.2 percent. This signals a positive trend in the growth of New Hampshire’s small business community and exciting news for the business professionals that make these companies so successful.
The industries in New Hampshire with the most growth in private sector employment in 2014 were:
- Retail Trade – 96,551 employed
- Health care & social assistance – 87,045 employed
- Manufacturing – 65,702 employed
- Accommodation and Food Services – 53,306 employed
These industries are also made up of more small businesses than any other industry operating in New Hampshire.
The Tuck Master of Business Administration (MBA) at Dartmouth University is one of the most elite programs in the United States. Students at this internationally renowned institution complete a rigorous, comprehensive curriculum that prepares them for success in all areas of management. The degree is offered only on campus in a highly-collaborative environment, with plenty of individualized attention from professors. Most degree candidates live on campus or nearby in the town of Hanover, creating a tight-knit community and a support network that lasts throughout your career.
Southern New Hampshire University (SNHU) offers over 20 specialized International MBA programs online to support your specific career goals. For example, many schools offer marketing as a concentration, but SNHU goes a step further and offers internet marketing and social media marketing as well; you can also pursue a unique concentration such as athletic administration or justice studies. The International MBA prepares you to become a leader in the global marketplace and provides an opportunity for study abroad in emerging markets, such as Russia, China, Brazil, the Czech Republic or Turkey. Classes are offered online or on campus, and can be completed on a full-time or part-time basis.
The Whittemore School of Business and Economics at the University of New Hampshire partners with local and national businesses to provide students with real-world business challenges and opportunities. The school offers its traditional MBA as a traditional, on-campus full-time program, a weekend and evening part-time program and an innovative online course of study. All three approaches are accredited by the Association to Advance collegiate Schools of Business (AACSB), as is the school’s part-time Executive MBA. The part-time, online and executive MBA options are for mature, highly-motivated candidates with strong organizational skills. These programs, though flexible, are every bit as rigorous as those taken on by full-time students. You can complete them in as few as two years or as many as six. Whittemore also offers a joint MBA/Juris Doctor program.
Franklin Pierce offers six innovative MBA tracks, each of which is available on their campuses in Portsmouth, Concord, Lebanon and Rindge, or as an online degree. While the programs can be completed in 12 months, you also have the option of pursuing them at your own pace as you balance your career with your education. The energy and sustainability track emphasizes social responsibility, energy management and environmental stewardship, while the MBA in health administration prepares you for a senior leadership role in one of the fastest growing sectors of the economy. The human resource management track prepares you for a career in talent management, while the MBA in information technology puts you at the center of innovation and entrepreneurship in technology fields. Leadership and Sports Management tracks are also offered.
Plymouth State University allows you to pursue your MBA part time at night or on weekends; you have the option of taking classes on campus, completely online or through a combination of in-person and distance learning. This flexibility includes a rolling enrollment process so that you can begin your studies when it fits with your schedule. You can complete the program in an intense 12 months or space classes so that you can balance full-time work with your studies. The school offers seven areas of concentration: health care administration, the human side of business, international business, investment and finance, organizational communication, strategic marketing management and small business and entrepreneurship.